World’s Strangest

LEGO enthusiasts Sean and Steph Mayo created this Big MaK mech, complete with anti-air fry missiles, heavy Big Mac armor, sniper-fry cannon and vanilla frostie … with sprinkles! It’s for BrickLink’s Creations [...]

(YouTube link) Slate V imagines LEGO sets that reflect what is going on in the world, in your choice of Occupy Wall Street or Arab Spring versions. If these really existed, I would be in line to get one! Then it would be easy to illustrate the events of the past year in LEGO. Link -via [...]

Marketing lore and common sense tells us we value the things we make more than the things we buy already made. That even holds true when we assemble things from a kit, according to research published in the Journal of Consumer Psychology. Experiment 1A: Participants either inspected an IKEA pre-built box or assembled it themselves.  Afterward, [...]