World’s Strangest

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NBC Paid $1.2 Billion to Broadcast the London Olympics. Where Does That Money Go?

Dave Hogan/NBC NBC paid the International Olympic Committee a record $1.18 billion for the U.S. broadcast rights to the 2012 London Games and $4.38 billion for the four Olympics from 2014-2020. What does the IOC do with all that cash? According to the IOC’s Olympic Marketing Fact File: The IOC distributes over 90% of Olympic marketing revenue to [...]

No Thanks: Why Denver Turned Down the 1976 Olympics

Successfully snagging hosting duties for the Olympic Games is one of the toughest things a city can do. Here in Chicago, we just spent nearly $50 million on our bid for the 2016 Summer Games, and even that eight-figure budget couldn’t grab the rings. Of course, that $50 million pales in comparison to [...]

From 1912 to 1948, Art Competitions Were Part of the Olympics

Over the next two weeks, we’ll take a look back at the fine art competitions that originated in ancient Greece and were revived as part of the modern Olympics from 1912-1948. International Olympic Committee, 1896/Getty Images French aristocrat and educationalist Pierre de Frédy, Baron de Coubertin (seated, at left) was the man primarily responsible for reviving [...]